Lancement officiel de «L’Officiel Maroc» in marrakech marrakech marrakech Travel Marrakech

The official marocanise. The famous fashion magazine L'Officiel was born in the Morocco version the official Morocco.

"We exceeded the partnership towards a true contract of birth," said at a press conference, Mohamed Laraki, creator of the Geomedia group which introduced the franchise.

This female, quarterly magazine is, according to its slogan, 100% luxury, 100% mode.

With a first issue "collector" of over 270 pages magazine high sets the bar for quality in quantity.

Indeed, number 1 presents the collections of unpublished caftans made for the occasion by creators of renowned such Naïma Bennouna and Zineb Lyoubi Idrissi, Souad Chraïbi for Renata Couture, Zineb Joundy, Lamia Lakhsassi, Houria Laraki, and Rabéa Telghazi Salmeron. These series of mode are presented by international mannequins and photographed by Harri Peccionitti, Hervé Haddad and Jean-Françoit Aloïsi.

"Moroccan women are very aware of what is happening elsewhere and we want through the official Morocco meet their needs in trends in fashion, style, beauty and inescapable appointment, but especially closer them to the other side", says Sofia Benbrahim, editor-in-Chief of the official Morocco.

A double challenge of multicultural editorial content and presentation in front of the Moroccan identity.

Moreover, the great editorial diversity and his presentation of luxury are that this magazine has nothing to envy to the such European. For content, the quarterly has the intention to move as the benchmark in Moroccan and international trends. The appointment, caftans, apparel, beauty, jewelry, accessories, but also culture, architecture, figures...

"Official Morocco addresses connected, cultivated, urban women with fashion and luxury thirst and especially to be 35 years the life", said Sofia Benbrahim.

From best of 20,000, the quarterly will be sold to 50Dhs in selective kiosks with a specific merchandising as well as in luxury hotels, riads and spas.

The launch of this magazine is governed by a licence agreement ratified respectively by the Geomedia group and the Editions Jalou who are one of the world leaders in high range publishing.

In addition to its launch, official Morocco organized a spectacular contemporary exhibition with the participation of big international names in the world of fashion and art. Major achievements, great ways!